Designer Protein Bar – our best-selling protein bar
The Designer Protein Bar is one of our most popular protein bars, as it perfectly combines functionality and great taste. It delivers a delicious flavour with no added sugars and provides up to 15 g of protein, which contributes to the growth and maintenance of muscle mass.¹²
Conscious snacking
Compared to traditional chocolate bars, protein bars generally contain less sugar and fat, while providing valuable protein. The Designer Protein Bar, with no added sugars, up to 15 g of protein and a maximum of 191 calories, is therefore a smart alternative to conventional sweets.¹³
The Designer Protein Bar in detail
Protein source
Our Designer Protein Bars use milk protein as their primary protein source. Milk protein has a high biological value, offers a complete amino acid profile, and is known for its creamy texture and well-balanced taste — ideal for a protein bar that doesn’t taste dry.
Delicious taste with no added sugars¹
The Designer Protein Bars contain no added sugars.¹ Instead, we use maltitol and sucralose to create a pleasant, balanced sweetness while keeping sugar content low.
Why maltitol and sucralose?
Maltitol provides a sugar-like sweetness and texture, contributing to a smooth and enjoyable taste. Sucralose has a high sweetening power, meaning only small amounts are needed to achieve balanced sweetness without adding unnecessary sugar.
A wide range of flavours for every preference
The Designer Protein Bar is available in 9 delicious flavours: Hazelnut Nougat, White Chocolate Pistachio, Strawberry Yoghurt, Dark Cookie White Choc, Cinnamon Cereal, Dark Chocolate Salted Almond, Fudge Brownie, Almond Coconut and Peanut Caramel. Each bar features a creamy core, coated in chocolate and finished with a crunchy topping.
When is a protein bar a good choice?
The Designer Protein Bar is ideal as a post-workout snack, a protein-rich snack at the office, or a filling snack during the day. It helps to increase daily protein intake in a targeted way, without unnecessary sugars.¹ This makes it a perfect fit for a conscious and active lifestyle.
A protein bar for everyone
The ESN Designer Protein Bar is often recommended when the goal is to reduce sugar intake while simultaneously increasing protein intake, without giving up an enjoyable snack. Protein bars are not only suitable for athletes, but also for anyone looking to replace sweets in a smarter way.
Designer Protein Bar compared to other protein bars
| Designer Protein Bar | Other protein bars |
|---|
| Milk protein | Often protein blends |
| No added sugars1 | Often with added sugars4 |
| Up to 15 g of protein per bar3 | Lower protein content |
| Up to 191 kcal3 | Often higher calorie content |
| Great taste | Often artificial taste |
| Wide range of flavours | Limited selection |
When is a protein bar useful?
A protein bar is particularly suitable after training to support protein intake, at the office as a protein-rich snack, or as a conscious alternative to sweets. Protein bars support a protein-rich diet and help meet daily protein requirements in a simple and practical way.
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Lab-tested quality
Balanced flavor profiles
